Here we have some topics we know are relevant to your business. Get your coffee, settle in and fill your brain with all of this knowledge. Or just call us and get started, we already know all this stuff!

Don’t Abandon Email Marketing Just Yet

I am a big proponent of Social Media Marketing and all it has to offer small businesses. It is easy to gravitate to the sparkly ball of social media and all the buzz that surrounds it, however, one of the best compliments to your social media efforts is email marketing.  Below are 4 ways to…

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Social Media & Politics; What Can We Learn?

Perhaps it is because I have been in advertising and marketing my entire adult life, but I am absolutely fascinated by the political season, particularly when it comes time to vote for a new President. I take note of what they are doing to promote themselves, connect with voters and of course how they can…

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How Do Your Business Listings Appear Online?

It’s a simple question, however, many of our clients are surprised to see their business listings appearing on various online directories, apps, maps and search engines with multiple discrepancies. Some examples of places where your business is listed: Yelp, Bing, SuperPages, MapQuest and more. For obvious reasons, making sure your business information, such as phone…

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To Blog Or Not To Blog

I was having a meeting the other day with a prospective client, and the subject of blog writing came up. When I asked if he had plans to include a blog on his website, his immediate answer was, “I don’t have time to write articles!” Which I totally understand! However, when we delved into some of the…

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Why I Love Online Retargeting

Yes, I said I love online retargeting. Why such a strong emotional response to a digital advertising strategy? Because it gives business owners the opportunity to really be clever and effective in a very competitive digital space. Nothing makes me happier than finding cost effective solutions for our clients! First of all, let’s define what…

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Damn You, Google!

Google algorithm updates have become a source of dread for most business owners whose business relies on their website, um, which is just about everyone. The Panda update, the Penguin and the latest, which some people referred to as “mobilegeddon”, all came without any official warning of what to expect from Google. We often hear…

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